Works

Danica Pension Sweden

2017

Pension savings and investment platform for Danske Bank Sweden.

Case study
Close

Danica Pension Sweden

danicapension.se

The old ePension platform was getting very dated, it was not mobile-friendly, slow and users were having a lot of trouble finding & using some of the features, hence calling for customer support a lot. And with the arrival of new Danske Bank design guidelines, big change was imminent.

Role

Research, User testing, UX/UI Design, Prototyping, Frond-End Dev.

Goal
  • Innovative ePension platform utilizing new Danske Bank design guidelines
  • Fully responsive & mobile-first
  • Inclusive design, with good accessibility and easy to navigate for all customer age groups
  • Increased usage rate
  • Lowered customer support calls
  • Several new self-service features introduced
  • Overall increased customer satisfaction and feedback
Process

After digging into usage data I found that there are virtually no mobile users connecting to the service as it was not mobile-friendly, even though ~80% of people in Sweden used mobile internet at the time. We also asked bunch of customers to rate the solution and leave some feedback, which resulted in customer satisfaction of 3.4 points out of 5.

Then several workshops were conducted to determine key business goals for this solution, create personas and refine customer journeys. Business also wanted to significantly lower the customer support calls resulting from inability to find (or unavailability) self-service options.

Since it was a big new solution, not an iterative update, I decided to do user testing with the real-feel responsive prototype (HTML/CSS/JS) for each newly designed feature. This worked out really well as I was able to test my ideas on users, business got a chance to see how everything would look and feel for end users, testers could start looking for visual bugs for all devices, before any real development happened. As for the developers, they were able to just pick up my prototype and use it for development without any visual or CSS changes. Everyone wins.

During the process, I was able to detect and change several things to better represent customer needs.

Later on, during the development and testing phases I was collaborating closely with the developers and fixing any visual bugs or problems arising.

Wins
  • Excellent customer feedback after the launch (satisfaction increased to 4.6) with several customers directly contacting customer service and congratulating changes.
  • Very well accepted by all age groups.
  • More than 40% increase in usage during first months.
  • Significantly lowered support requests.

Danske Vote

2017

Internal voting application for Danske Bank employees

Case study
Close

Danske Vote

Since Danske Bank had a lot of touch enabled TVs around all locations, idea was raised to introduce voting ability for employees using some dedicated internal service.

Role

Logo design, Concept, UX/UI Design, Prototype, Front-End Dev.

Goal
  • Quick, simple and "inviting" to vote
  • Visually appealing to run on TV screens, focus on images and interactions.
  • Easy to manage, change looks and styles for the questions.
Process

After defining business value and needs for the solution, I came up with the concept and logo.

When design was all set and I moved on to prototyping to present it to some of our employees for testing. It received very good feedback by both employees (who loved simple presentation and voting) and content managers (who were happy to use WYSIWYG approach for question creation and management). Everyone just loved playing around, creating questions and voting on imaginary matters.

Even though it was not a requirement, I prepared the prototype to be responsive and device-independant, which later on resulted into ideas to create dedicated app and run votes not only on TV screens.

Wins
  • Lots of fun and happy employees voting on office life matters.
  • Easily managable questions.
  • Flexible and device-independant web solution.

Siauliu Bankas - Trading platform

2016

Stock market trading platform for Siauliu Bankas

Case study
Close

Siauliu Bankas - Trading platform

www.sb.lt

The long lived trading platform started to look very dated and lacking in modern features presented by competators, therefore a lot of clients wanted changes and were starting to look for other trading platforms. One of the key points was lack of support for mobile devices, so client wanted to change that and present customers with the new and better stock market trading.

Role

Research, UX/UI Design, Prototype, Front-End Dev.

Goal
  • Fully responsive & mobile-first trading platform
  • Simplified and intuitive UI
  • Trading volume increase
Process

Started out by gathering all the data around usage stats, which revealed some typical customer journeys. After interviewing several customers, I was able to identify the main problems/drawbacks majority of customers was facing: lack of possibility to easily watch stocks you want, lack of possibility of quick sell/buy option, way too many steps to action, lack of mobile support.

With this in mind, I had to rething the whole approach to stock trading and came up with number of solutions, just to name a few:

  • Using full screen width for more space

    Tables and the data presented within them was rebuilt from ground up, layout was changed to be fully responsive and easy to scan.

  • Quick buy/sell panel from anywhere, easier to do trades

    This was the key to increase trade volumes, so I managed to reduce time required to make a trade by more than 4x times by introducing the quick stock info panel which became a pillar of trading actions.

  • Favorite stocks

    Much requested feature which was introduced by creating a mechanism to easily add favorite stocks and dedicated, easy to scan area where all those stocks resides.

Wins
  • Complex solution made mobile first.
  • Customers received the new rebuilt very well, praising mobile view, quick buy/sell functionality (especially loving MAX button within it).
  • Clicks were reduced by several times
  • Trade volume increased significantly
  • Stock market value of the bank itself rose immediately after the solution launch and continues to rise to this day (currently at +230% from that point)

Lietuvos Pastas - eBank

2016

Online eBanking platform Lithuanian Post

Case study
Close

Lietuvos Pastas - eBank

www.post.lt

Lithuanian Post, having the ability to send and receive payments, started thinking about entering private banking by introducing a new eBanking platform. The idea was to please younger generation and serve as their starting point for finance needs - easy to make payments, order cards and see finance workflow.

Role

User interviews, UI/UX, Prototype

Goal
  • Light and intuitive, serving basic banking needs
  • Responsive design
  • Aimed at younger, less conservative generation.
Process

Having decided on the target audience and a small amount of customer interviews, several personas were created, mostly representing youngsters but also including other age groups. After a few workshops with client, functionalities were decided and I jumped into design and prototyping.

After a few design iterations, fully responsive prototype was presented to business and we were ready for user testing. However, at that point client decided to postpone the project with any further work put aside.

Wins
  • Mobile first, light and fresh eBanking solution proposed.

Other

2010-2016

Some of my other creative work, mostly logos

Show all
Close

Other

Here goes some of my other creative work, mostly logos